Bring back the people who came once, liked it, and quietly stopped coming.
Every clinic has a list. Hundreds of people who came in, were treated well, and then life got busy. They did not leave unhappy. They just stopped.
Meanwhile the marketing budget goes on strangers. A new patient costs you an ad click, a consultation slot and a conversation. Someone who already trusts you costs a message.
Most clinics are sitting on more revenue in their old records than in their ad account, and have never once written to those people.
Past patients, grouped by what they came in for and how long it has been. No list buying, no cold contacts, nobody who has not already been to you.
Someone who had laser eighteen months ago needs a different message from someone who came once for acne. The sequence reflects that.
Not one blast to everyone. A short sequence that stops the moment somebody replies or books.
Everything that comes back lands in one place with the patient history attached.
If your records are only names and dates with no treatment history, we can still run it, but expect it to be blunter and to work less well.
The list you already own starts producing appointments instead of sitting in a drawer.
Talk to me about this